Disclosures

Acorn Financial Services (AFS) refers to our practice located in Reston, VA. Within AFS, we have two capacities: Acorn Financial Advisory Services, Inc. (AFAS) for financial planning services; and The Strategic Financial Alliance, Inc. (SFA) for securities business. When AFS refers to financial planning services, it is directly related to our Registered Investment Advisory affiliation with AFAS. When AFS refers to securities business, it is directly related to our broker-dealer affiliation with SFA. AFAS and SFA are not affiliated with each other.

Financial planning services offered through Acorn Financial Advisory Services, Inc.(AFAS), a Registered Investment Adviser registered with the U.S. Securities and Exchange Commission. AFAS is a Virginia Corporation whose principal office is located in Fairfax, VA. AFAS is affiliated with Acorn Financial Services, Inc., a subsidiary Virginia Corporation. Our ADV Part 2 is a required filing with the Securities and Exchange Commission (SEC). This annual filing is a disclosure document for clients or potential clients of AFAS and includes information such as services provided, investment style, fees levied, and key officers of our firm. To request a free copy, please call our office at (703) 293-3100.

The Representatives of Acorn Financial Services, Inc., are also registered in their individual capacity to offer securities throughout the United States through The Strategic Financial Alliance, Inc., an independent broker-dealer and member FINRA/SIPC. Such individuals may only transact business in a particular state if they hold appropriate licensure or registrations, or by otherwise satisfying the requirements of that state, or if they are exempted from such requirements. Any follow up, or individualized response to consumers in a particular state that involves the offering of investment advice, securities, and/or insurance, for compensation, shall not be made without first complying with the regulations applying to the jurisdiction and type of activity/service involved. As circumstances and opportunities warrant, such individuals may apply for registration and/or licensure in additional states, however they may not conduct any business is such states prior to receipt of necessary regulatory approvals are required.

At present, one or more of the individuals who represent Acorn Financial Services, Inc. hold insurance licenses with the states of Colorado, Washington D.C., Florida, Maine, Maryland, North Carolina, Ohio, Pennsylvania, and Virginia. At present, one or more individuals who represent Acorn Financial Services, Inc. hold securities registrations through The Strategic Financial Alliance, Inc., with the states of Alabama, Arizona, Arkansas, California, Colorado, Washington D.C., Florida, Georgia, Hawaii, Illinois, Iowa, Kentucky, Louisiana, Maine, Maryland, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and West Virginia.

SEC Number: 801-66477, CRD Number: 116763

AFAS does not hold or maintain funds or securities. Clearing services are provided by TD Ameritrade, Pershing Securities, LLC, Charles Schwab & Co., State Street, Fidelity Investments or Curian Capital, LLC. The clearing services will execute, settle, and clear general securities transactions for AFAS.

Securities offered through The Strategic Financial Alliance, Inc. (SFA), a Broker-Dealer, member FINRA/SIPC. AFAS and Acorn Financial Services are unaffiliated to SFA. SFA is a Brokerage Firm; is a registered Corporation in Georgia; regulated by FINRA. SFA specific disclosures.

SEC Number: 801-62226, CRD Number: 126514

SFA does not hold or maintain funds or securities. Clearing services are provided by Pershing Securities, LLC. Pershing will execute, settle, and clear general securities transactions for SFA.

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